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When you are in charge of something, be it a Girl Scout troop or one of the most powerful tech companies in the world, the only way to stay out of trouble is with simple and clear rules applied equally. By not doing this, Zuckerberg has wrapped himself 'round his own axle.
Even a billion or so Facebook users are unhappy with him. They feel trapped on a platform that offends them. Much of this resentment comes from feeling swindled. After herding us all into his monopolistic public square, Zuckerberg changed the rules.
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